Your store is leaving revenue on the table.
Every missing review, slow image, and weak CTA costs sales.
Ecommerce conversion rates average 1–3%. Every friction point you remove moves that number. Roasted audits your store across 8 AI-powered dimensions and gives you specific fixes — not generic advice — in 30 seconds.
The real problems ecommerce teams face with website audits
Generic tools give generic answers. Here's what actually kills ecommerce website performance.
Slow product pages hemorrhage conversion
Amazon found each 100ms of latency costs 1% of sales. Ecommerce product pages accumulate high-res images, product sliders, and review widgets. Most stores have load times that actively hurt SEO and conversion.
Product descriptions that don't sell
Manufacturer copy pasted into description fields. No benefits framing. No size/fit context. No purchase confidence copy. Weak product descriptions are the single most fixable conversion killer in ecommerce.
Checkout trust gap
67% of shopping carts are abandoned. The #1 reason: concerns about payment security. Missing trust badges, no SSL visibility, no recognized payment logos, and buried return policies cost you completed purchases daily.
Mobile UX that fights shoppers
60%+ of ecommerce traffic is mobile. Add-to-cart buttons that are too small to tap, image galleries that don't swipe, and checkout forms requiring zooming — these break the mobile buying experience silently.
Social proof at the wrong moment
Reviews buried at the bottom of a product page, testimonials on the homepage but not on product pages, no star ratings in search results snippets — trust signals in the wrong place are nearly as bad as no trust signals.
Product pages invisible to search
Duplicate meta titles across product variants, missing product schema, no Open Graph images, thin description pages — ecommerce stores are particularly prone to the technical SEO issues that hide products from buyers actively searching for them.
How Roasted solves it for ecommerce
8 specialized AI agents that understand your specific context — not a generic checklist.
Page speed that drives revenue
Speed Agent identifies every image, script, and font slowing your product and category pages. Specific file names, file sizes, and priority fixes so your dev can start shipping immediately.
Product copy quality score
Copy Agent evaluates your product descriptions, headline clarity, and CTA quality against ecommerce conversion best practices. Specific findings, not generic advice.
Checkout trust audit
Trust Agent checks payment badge placement, return policy visibility, SSL signaling, review volume, and the other purchase-confidence signals that determine whether visitors complete checkout.
Mobile commerce UX review
Mobile Agent tests touch target sizing, swipe gesture support, mobile checkout flow, image gallery behavior, and every other interaction that determines whether mobile shoppers can actually buy.
Product SEO structure audit
SEO Agent checks product schema markup, canonical tags on variant pages, meta title uniqueness, and Open Graph images — the technical signals that determine product page visibility in search.
Conversion funnel audit
Conversion Agent maps the gaps between landing, product, cart, and checkout — surfacing friction points, missing social proof moments, and CTA clarity issues that cause cart abandonment.
What you get in every audit
"We were 3.2x slower than our competitors and didn't know it. Roasted found 4 image optimization issues that took 2 hours to fix and dropped our LCP from 4.8s to 1.9s. Our conversion rate went up 22% the next week."
— DTC founder, apparel brand doing $2M ARR
Your ecommerce site is losing visitors right now
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Get my free audit →Frequently asked questions
Can Roasted audit my Shopify store?
Yes — just paste your store URL or a specific product/collection page. Roasted works on any publicly accessible URL, including Shopify, WooCommerce, Magento, Webflow, and custom-built ecommerce sites.
How do I know which page to audit first?
Start with your highest-traffic landing page (usually homepage or top product page). Then audit your checkout flow. Then run your highest-conversion-priority product pages. Each audit is 30 seconds, so you can iterate quickly.
Can I audit my checkout page specifically?
Yes — paste your checkout URL directly. For Shopify stores, you may need to be on a device with an active session. Roasted will still surface design, copy, trust, and mobile quality signals from whatever it can access.
Does Roasted check for product schema / structured data?
Yes — Roasted's SEO Agent looks for structured data implementation including product schema, review schema, and breadcrumb markup. These directly affect how your products appear in Google Shopping and organic search.
We already use a CRO agency. Is Roasted still useful?
Roasted is a fast pre-audit that helps you come to agency conversations with specific findings already in hand. It's also useful between CRO projects to catch obvious issues your team can fix without billable hours.